000 00522cam a22001814a 4500
020 _a0130477222
050 0 0 _aHF 5823
_bWEL
100 1 _aWells, William.
245 1 0 _aAdvertising :
_bprinciples & practice /
250 _a6th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2003.
300 _axxxii, 599 pages :
_bIllustrations ;
500 _aIncludes bibliographical references and index.
650 0 _aAdvertising.
700 1 _aBurnett, John.
700 1 _aMoriarty, Sandra E.
942 _cBK
_2lcc
999 _c2766
_d2766