| 000 | 02839cam a2200265Mi 4500 | ||
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| 999 |
_c328 _d328 |
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| 020 | _a9781259733543 | ||
| 020 | _a1259733548 | ||
| 050 | 4 |
_aHD 30.28 _bGAM |
|
| 100 | 1 | _aGamble, John E. | |
| 245 | 1 | 0 |
_aEssentials of Strategic Management : _bthe Quest for Competitive Advantage. |
| 250 | _a5th | ||
| 260 |
_aNew York : _bMcGraw-Hill Education, _cc2016. |
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| 300 | _axxxi, 644 p. : | ||
| 490 | 0 | _aMcGraw-Hill international edition | |
| 505 | 0 | _aCover; Title Page; Copyright; About the Author; Brief Contents; Preface; Acknowledgments; Contents; Part One Concepts and Techniques For Crafting and Executing Strategy; Section A: Introduction and Overview; 1. Strategy, Business Models, and Competitive Advantage; 2. Strategy Formulation, Execution, and Governance; Section B: Core Concepts and Analytical Tools; 3. Evaluating a Company's External Environment; 4. Evaluating a Company's Resources, Capabilities, and Competitiveness; Section C: Crafting a Strategy; 5. The Five Generic Competitive Strategies | |
| 505 | 8 | _a6. Strengthening a Company's Competitive Position: Strategic Moves, Timing, and Scope of Operations7. Strategies for Competing in International Markets; 8. Corporate Strategy: Diversification and the Multibusiness Company; 9. Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy; Section D: Executing the Strategy; 10. Superior Strategy Execution-Another Path to Competitive Advantage; Appendix Key Financial Ratios: How to Calculate Them and What They Mean; Part Two Cases in Crafting and Executing Strategy | |
| 505 | 8 | _aCase 1 BillCutterz.com: Business Model, Strategy, and the Challenges of Exponential GrowthCase 2 Whole Foods Market in 2014: Vision, Core Values, and Strategy; Case 3 Apple Inc. in 2015; Case 4 Sirius XM Satellite Radio, Inc. in 2014: On Track to Succeed After a Near-Death Experience?; Case 5 Panera Bread Company in 2015-What to Do to Rejuvenate the Company's Growth?; Case 6 Vera Bradley in 2015: Can Its Turnaround Strategy Reverse Its Continuing Decline?; Case 7 Tesla Motors' Strategy to Revolutionize the Global Automotive Industry | |
| 505 | 8 | _aCase 8 Deere & Company in 2015: Striving for Growth in a Weakening Global Agricultural SectorCase 9 PepsiCo's Diversification Strategy in 2015; Case 10 Robin Hood; Case 11 Southwest Airlines in 2014: Culture, Values, and Operating Practices; Case 12 TOMS Shoes: A Dedication to Social Responsibility; Glossary; Indexes | |
| 650 | 4 | _a Strategic planning. / Business planning. / Competition. / Strategic planning - Case studies. | |
| 700 | 1 | _aThompson, Arthur A. | |
| 700 | 1 | _aPeteraf, Margaret Ann. | |
| 856 | 4 | 0 | _uhttps://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=5049836 |
| 856 | 4 | 0 | _uhttps://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=5471267 |
| 942 | _cBK | ||