000			01315cam a2200205 a 4500
020			_a9780136040040 (casebound)
020			_a0136040047 (casebound)
050	0	0	_aHD 30.22 _bKEA
100	1		_aKeat, Paul G.
245	1	0	_aManagerial economics : _beconomic tools for today's decision makers /
250			_a6th ed.
260			_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2009.
300			_axxiii, 598 pages: _bIllustrations;
500			_aIncludes statistical and financial tables.
505	0		_aIntroduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
650		0	_aManagerial economics.
700	1		_aYoung, Philip K. Y.
856	4	1	_uhttp://www.loc.gov/catdir/toc/ecip0822/2008028750.html
942			_2lcc _cBK
999			_c3349 _d3349