000 00529namaa2200181M 4500
020 _a0070887292
020 _a9780070887299
050 _aHF 5414.13
_bMAR
100 1 _aShapiro, Stanley J.
100 1 _aWong, Kenneth.
245 1 0 _aBasic Marketing :
_bA Global Managerial Approach .
250 _a10th ed.
260 _aToronto :
_bMcGraw-Hill Ryerson,
_cc2001.
300 _axix, 807 pages:
_bIllustration;
500 _aIncludes bibliographical references and index.
650 4 _aMarketing-management.
942 _2lcc
_cBK
999 _c3575
_d3575