000 00472cam a22001694a 4500
020 _a0130332712
050 0 0 _aHF 1416
_bKEE
100 1 _aKeegan, Warren J.
245 1 0 _aGlobal marketing management /
250 _a7th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2002.
300 _axxv, 617 pages :
_bIllustrations ;
650 0 _aExport marketing-Management.
650 0 _aManagement-Case studies.
700 1 _aGreen, Mark C.
942 _2lcc
_cBK
999 _c3921
_d3921