| 000 | 00743cam a2200217Mc 4500 | ||
|---|---|---|---|
| 020 | _a0130842680 | ||
| 020 | _a9780130842688 | ||
| 050 | 4 |
_aHF 1416 _bKEE |
|
| 100 | 1 | _aKeegan, Warren J. | |
| 245 | 1 | 0 | _aGlobal marketing / |
| 250 | _a2nd ed. | ||
| 260 |
_aUpper Saddle River, N.J : _bPrentice-Hall, _cc2000. |
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| 300 |
_axxii, 594pages : _bIllustrations ; |
||
| 500 | _aRevised edition of: Principles of global marketing. 1st ed. c1997 | ||
| 650 | 7 | _a Export marketing-management. | |
| 650 | 7 | _aExport marketing-management-case studies. | |
| 700 | 1 | _aGreen, Mark S. | |
| 856 | 4 | 1 | _uhttp://www.gbv.de/dms/hbz/toc/ht011263651.pdf |
| 856 | 4 | 2 | _uhttp://digitale-objekte.hbz-nrw.de/storage/2006/01/03/file_118/1192085.pdf |
| 942 |
_2lcc _cBK |
||
| 999 |
_c3926 _d3926 |
||