000 00499cam a2200193Ma 4500
020 _a0072322977
020 _a9780072322972
050 _aHF 5415.1
_bBEA
100 1 _aBearden, William O.
245 1 0 _aMarketing :
_bprinciples & perspectives /
250 _a3rd ed.
260 _aBoston :
_bMcGraw-Hill Irwin,
_cc2001.
300 _axviii, 696 p. ;
_bill
650 0 4 _aM�arqueting.
700 1 _aIngram, Thomas N.
700 1 _aLaForge, Raymond W.
856 _ydownload ebook
942 _cBK
999 _c4090
_d4090