000 00660cam a22001694a 4500
999 _c606
_d606
020 _a1403930120
050 0 0 _aKNS 1160.5
_bRYD
100 1 _aRyder, Rodney D.
245 1 0 _aTrademarks, advertising and brand protection :
_ba manual for organisations and individuals managing intellectual property /
260 _a Delhi :
_bMacmillan India Ltd.,
_c2006.
300 _axx, 392 pages :
_bIllustrations;
500 _aIncludes index.
520 _aOn the legal protection of brands from copying, counterfeiting, and unfair competition.
650 0 _aTrademarks - law and legislation - India.
650 0 _aAdvertising - brand name products - India.
942 _cBK