Marketing planning : a global perspective /
Hollensen, Svend.
Marketing planning : a global perspective / - 2nd ed. - Berkshire : McGraw-Hill Education, c2010. - xxiii, 430 pages : Illustrations ;
Includes bibliographical references and index.
0077127137 9780077127138
Export marketing.
HF 1416 / HOL
Marketing planning : a global perspective / - 2nd ed. - Berkshire : McGraw-Hill Education, c2010. - xxiii, 430 pages : Illustrations ;
Includes bibliographical references and index.
0077127137 9780077127138
Export marketing.
HF 1416 / HOL