Marketing theory : (Record no. 195)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00578cam a2200229 i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781473904002 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1473904005 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781473904019 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1473904013 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | MAR |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing theory : |
| Remainder of title | a student text / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angeles : |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | c2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 520 pages : |
| Other physical details | Illustrations ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - philosophy |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - history |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | History |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baker, Michael J., |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Saren, Michael, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| GIMPA Main | GIMPA Main | Reference Section | 2018-07-17 | Purchase | HF 5415 MAR | 67747 | 2020-07-28 | 2023-02-23 | Book | ||||
| GIMPA Main | GIMPA Main | General Stack | 2018-07-17 | Purchase | HF 5415 MAR | 67748 | 2020-07-28 | 2020-07-28 | Book | ||||
| GIMPA Main | GIMPA Main | General Stack | 2018-07-17 | Purchase | HF 5415 MAR | 67749 | 2020-07-28 | 2020-07-28 | Book | ||||
| GIMPA Main | GIMPA Main | General Stack | 2018-07-17 | Purchase | HF 5415 MAR | 67750 | 2020-07-28 | 2020-07-28 | Book |