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Marketing / (Record no. 2099)

MARC details
000 -LEADER
fixed length control field	00656cam a22002174a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	0072526505 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	0071214550 (international : alk. paper)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415
Item number	ETZ
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Etzel, Michael J.
245 10 - TITLE STATEMENT
Title	Marketing /
250 ## - EDITION STATEMENT
Edition statement	13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication	Boston, Mass. :
Name of publisher	McGraw-Hill/Irwin,
Year of publication	c2004.
300 ## - PHYSICAL DESCRIPTION
Number of Pages	xxi, 650 pages :
Other physical details	Illustrations ;
490 ## - SERIES STATEMENT
Series statement	McGraw-Hill series in marketing,
500 ## - GENERAL NOTE
General note	Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Walker, Bruce J.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Stanton, William J.
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier	http://www.loc.gov/catdir/enhancements/fy0702/2003043615-t.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book

Holdings
Home library	Current library	Shelving location	Date acquired	Source of acquisition	Full call number	Accession Number	Koha item type
GIMPA Main	GIMPA Main	Reference Section	2006-04-04	Purchase	HF 5415 ETZ	45718	Book
GIMPA Main	GIMPA Main	General Stack	2006-02-08	Purchase	HF 5415 ETZ	45032	Book
GIMPA Main	GIMPA Main	General Stack	2006-02-13	Purchase	HF 5415 ETZ	45107	Book
GIMPA Main	GIMPA Main	General Stack	2006-04-04	Purchase	HF 5415 ETZ	45719	Book