Consumer behavior : building marketing strategy /

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Material type: Text

TextPublication details: Boston : c2010.Edition: 11th edDescription: xxii, 778 pages : IllustrationsISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	GIMPA Main Reference Section	HF 5415.33 HAW (Browse shelf(Opens below))	Available		59885

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Previous	HF 5415.32 SOL Consumer behavior : buying, having, and being : global edition /	HF 5415.32 SOL Consumer behavior /	HF 5415.32 SOL Consumer behaviour : buying, having, and being /	HF 5415.33 HAW Consumer behavior : building marketing strategy /	HF 5415.35 MAR Marketing : real people, real choices /	HF 5415.35 SOL Marketing : real people, real choices /	HF 5415.5 BRE Proactive customer service : transforming your customer service department into a profit center /	Next

Includes index.

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