Marketing planning : a global perspective /
Material type:
TextPublication details: Berkshire : McGraw-Hill Education, c2010.Edition: 2nd edDescription: xxiii, 430 pages : IllustrationsISBN: - 0077127137
- 9780077127138
- HF 1416 Â HOL
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book | GIMPA Main Reference Section | HF 1416 HOL (Browse shelf(Opens below)) | Available | 59911 |
Browsing GIMPA Main shelves, Shelving location: Reference Section Close shelf browser (Hides shelf browser)
| HF 1416 BEN International marketing : strategy planning, market entry and implementation / | HF 1416 CAT International marketing / | HF 1416 CZI International Marketing / | HF 1416 HOL Marketing planning : a global perspective / | HF 1416 INT International and global marketing : concepts and cases / | HF 1416 JOH In your face : how American marketing excess fuels anti-Americanism / | HF 1416 KEE Global marketing management / |
Includes bibliographical references and index.
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